Analysis of the “bump” caused by the Republican and Democratic National Conventions.
Here’s a look at the bump caused by the two major conventions. Both events caused an increase in the number of people comparing the Democratic and Republican parties but the DNC caused a bigger spike.
And what of the candidates? More people where comparing Romney and Obama on each day of the DNC than after the crowning moment of the RNC i.e. Romney’s speech. So it seems that Michelle Obama, Bill Clinton and Barack Obama all had more of an impact than Romney.
In other interesting developments, the Democrats have edged the Republicans on the ratings scale. After being stuck at 3.8 for a loong time, the Democratic party now has a rating of 3.9 and the Republicans are still at 3.8.
Obama’s rating is 3.9 compared to Romney’s 3.4 but that should be taken with a grain of salt because Obama’s rating has a historical advantage from the previous election.
